CAMBRIDGE DIGITAL
GOOGLE ADWORDS
We will assign you a specialized Pay Per Click Advertising Account Manager who will concentrate on boosting conversions, minimizing the cost of leads/sales, and assuring a demonstrable return on investment.
We take a consultative approach to PPC. We believe in sharing the value of our experience, and for most firms, that value is in thorough performance analysis, strategic direction, operational optimisation, and forecasting, rather than tweaking bids, budgets, and advertising.
Our skilled consultants have years of expertise in both operational and strategic paid search delivery. We've seen and done it all, from account performance audits and architectural setups to successful shopping campaigns, retargeting, and display integrations.
Beginning with an operational analysis, our specialists will delve into every nook and cranny of your PPC to identify performance bottlenecks and growth potential. We will then assist you in implementing the best management solution to maximize your chances of PPC success.
Our Pay Per Click Management Team works with AdWords, remarketing, and display advertisements. We also provide Social Media Advertising, such as Facebook, Twitter, and LinkedIn Ads.
Cambridge PPC provides professional and highly skilled Pay Per Click - PPC advertising services team will assist you in regaining control of your AdWords budget.
LANDING PAGE OPTIMIZATION
Even if your Ad campaigns are the most appealing and highly targeted in the industry, if your landing page is not created and set up appropriately, whatever visitors you do send to your website will most likely depart for a rival. Most agencies do not include this in their PPC services, but Cambridge SEO Agency does! We will guarantee that your pages are ready to convert before initiating or setting up PPC advertising so that you do not squander valuable cash. This includes making sure they are aesthetically beautiful, entertaining, have outstanding UX, and, most importantly, have clear and compelling call to actions.
Why you should engage in PPC advertising:
Instant traffic: immediate impact, with just clicks to your site being charged.
When done correctly, it is targeted and exact!
Retargeting abandoned checkouts will put you in front of these users again.
Get ahead of your competition quickly: get them before they get you!
Set a budget and keep your expenses under control.
When done correctly, it is a very successful focused method of contacting your target audience on a constant basis.
A/B testing of advertisements and landing pages
How's that quality score coming along? We can propose new landing page styles that will boost conversion performance while also being more relevant by utilizing our customer experience and CRO knowledge. Our approach to ad copy production and account structure improves ad relevancy and quality score.
Strategy and planning for PPC
If you fail to plan, you plan to fail. Setting a strategy and staying on top of tactics can be difficult, especially when there are other priorities to consider. An outsider's perspective might shine light on issues that your own team may overlook. Our specialists will develop your strategy from the bottom up, providing the direction and planning you require to take your PPC to the next level.
Troubleshooting
Problems necessitate solutions. Sometimes all you need is a helping hand to get through a difficult situation. We enjoy difficulties and will use our innovative thinking to ensure that you get the finest results possible. We're always eager to roll up our sleeves and get to work.
Audit of paid search
Our experts will do an in-depth analysis of your PPC account to identify performance possibilities that you may be overlooking. We'll also look at how effectively your sponsored search activity follows best practices and governance.
Optimisation of operations
High-performing sponsored search requires effectiveness. The chance of spending mistakes and mismanagement is reduced when effective management systems are in place, and your time is freed up to focus on optimisation.
ADS ON GOOGLE
We develop high-performing Google Ads campaigns that combine technology and creativity to boost online exposure and produce more leads and sales at reduced acquisition costs.
ADS ON FACEBOOK
Take use of Facebook Ads' near-universal reach, ever-growing audiences, and Cambridge PPC services contain considerable experience in building and managing industry-disrupting Facebook marketing campaigns to drive leads and improve awareness.
CAMPAIGNS FOR RETARGETING
Have you ever wished to target individuals who visited your website but did not convert? Don't look any further. To convert those lost prospects, we may put up strong retargeting campaigns on Google Ads or Facebook.
GET IN TOUCH
Our Digital Advisors understand digital inside and out and are pleased to discuss what works, what can be improved, or where we see the need to go out and attract a larger audience for direct sales, lead generation, or branding.
We are always delighted to offer free consultations and assessments of your digital marketing strategy.